What is Pie? What problem does it solve?

Pie builds tools for real people that want to help the internet thrive.

The current internet experience has challenges for everyone:

• Intrusiveness: Ads have become overly aggressive, with pop-ups and auto-play videos cluttering the browsing experience. This leads many people to block ads entirely.
• Publisher & Creator Revenue Crisis: Conventional ad blocking deprives creators of the revenue needed to keep their content free, while many publishers must resort to invasive tactics to make ends meet.

Our first step in solving this is Pie Adblocker, which over a million people have discovered in just the first few months since launch. What makes our approach to ad blocking different is that we are creating tools and incentives to help creators and publishers earn more money, not less. Great content takes time and money to create and we want more of it.

We also give users the choice to opt into advertisements, to support their favorite creators and to earn rewards in exchange for their engagement. We believe that when all parties benefit, the internet becomes a more rewarding place for everyone.