What data does Pie collect, and why?

Edited

Our overarching principle is minimizing data collection and only gathering what is necessary for user-centric features. For example, Pie may collect:

  • Anonymous Ad-Blocking Statistics: If "Track Ads" is on, we collect aggregated data on how many ads are blocked to improve filter lists and measure performance.

  • Shopping Data: To provide coupons and cash back, Pie must detect which store you're shopping at and whether an affiliate link is needed.

  • User Settings & Preferences: So that Pie knows which sites or channels you've allowlisted, or which toggles you've enabled.

For complete information, please see our Privacy Policy.